Logo and brand assets created for Cirray™ herbicide; a product from BayerCrop Science.
My role was to create and design a logo and matching pattern for the product and develop the brand out for use. I created storyboards and provided art direction to develop animated reels shown in agriculture retails. Together with my writing partner we created a refresh of an existing BayerCrop Science campaign “Get back to what you love” to include the new Cirray offering.